The Best Microsoft Advertising Agency in Chicago.
Using data, technology, and experience to move your search rankings. SEO, CRO, and paid ads, engineered against one revenue scoreboard.
Why Consultus Digital in Chicago.
Chicago is the economic hub of the United States midwest, with over 100,000 businesses headquartered in the windy city.
From technology to media, real estate, and finance, all Chicago businesses are actively working towards the same goal - generating better results from their paid ad campaigns.
While Google Ads have long been the go-to PPC platform for many Chicago businesses, Microsoft Ads are equally as powerful but with a lower cost per click.
In fact, Microsoft Ads (also known as Bing ads) is quickly becoming one of the best digital advertising tools available, offering numerous benefits when your business works with the leading Chicago Microsoft Ad agency, Consultus Digital.
Keep reading to learn how our team will take your PPC strategy to the next level by introducing Microsoft ads.
Our Microsoft Advertising process.
- 01
Keyword Research
We conduct extensive keyword research so we can determine what your audience is searching for. This enables us to effectively optimize your campaign.
- 02
Optimized Content
Our PPC experts then complete extensive conversion-driven search engine optimizations for your website and landing pages.
- 03
Dynamic Management
We track any changes being made to keyword bids in order to maximize your ad budget and ROI.
- 04
Comprehensive Reporting
Every month, your Account Manager will analyze your campaign results and compile all of your campaign achievements and deliverables into a report for you to review.
Chicago Microsoft Ad Services That We Offer
- 01
Microsoft Ads Strategy & Account Setup.
We start off our journey together by getting to know you and your business and asking about your:
- Short and long-term goals
- Key Performance Indicators (KPIs)
- Competitors
- Experience with PPC and Microsoft Ads
This gives us the information to build a custom PPC strategy that maximizes ROI. Our next step is setting up your Microsoft Ads account. If you already have an account, we’ll perform an audit to identify past strengths and weaknesses and identify areas for improvement.
- 02
Campaign Development and Management.
We’ll get your ad campaigns set up and create an effective targeting strategy to ensure your ads are being viewed by the right audience.
- 03
Tracking and Optimization.
You’ll have a dedicated account manager continuously tracking the progress of your campaigns and making adjustments based on performance.
Work we’re proud to show.
We’re proud of the success we’ve had with our clients and love to showcase our results. Click below to see some of the great work we’ve done!
View case study →1st Page Google SERP13 Cities
View case study →Increase in ROAS2,900%
View case study →Greater Than Industry Conversion Rate74%
View case study →Increase in Revenue41%
View case study →A boutique agency focused purely on growth.
We are a full-service, boutique Digital Marketing and Sales Enablement agency that focuses on digitally transforming how businesses accelerate revenue.
Our marketing arm specializes in; website and landing page development, search engine optimization, paid search management, conversion rate optimization, social media marketing, and, robust measurement solutions. Our sales enablement arm supercharges how an organization sells by implementing modern technologies and methodologies such as chatbots, CRMs, proposal-building software, sales collateral, and much more.
The questions Chicago businesses actually ask.
How much should I spend on Microsoft Advertising in Chicago?
Most Chicago engagements we run sit between $3,000 and $20,000 per month, with outliers in either direction. The right number depends on your average customer lifetime value, target cost per acquisition, and how saturated your category is in the Chicago market. Before we recommend a budget, we audit historical performance, current creative or content quality, and your conversion rate. Spending without that baseline is gambling, not media buying.
How long until I see results from Microsoft Advertising?
Most Microsoft ad engagements show meaningful signal within 14 to 28 days, with stable predictable behaviour usually settling between days 45 and 90. Anyone promising day-one outcomes on cold accounts is exaggerating. SEO is the slowest of the family. Count six months for compounding results.
Do you take over my existing account or start a new one?
In most cases we take over the existing account. Historical performance data, audience signals, and account history all carry forward, which is valuable. If your account has structural issues that cannot be fixed in place, we recommend a new build alongside the legacy account so we do not lose history.
What industries in Chicago do you specialize in?
Consultus Digital runs four divisions: Healthcare, Trades & Construction, DTC & eCommerce, and Professional Services. The specialization matters because Chicago buying behaviour and competitor density differ from other markets. We tune the approach to how Chicago buyers actually behave, not to a national playbook.
How is your reporting different from other Microsoft agencies?
Our standard monthly report ties every dollar of spend to a tracked outcome (lead, booking, or revenue event), broken down by campaign, channel, and audience. Most agency reports stop at impressions, clicks, and CTR. We start there and keep going, because the conversation that matters is "did this work" not "did the program run."
What does an engagement with Consultus Digital actually look like in month one?
Week one is access plus audit. Week two we lock strategy and budget. Week three we build. Week four we launch and measure. By the end of month one you have a working program against your KPIs and a baseline report. Nothing exotic, just disciplined.
Do I have to sign a long-term contract?
No. We work on month-to-month retainers. Annual commitments are available at a discount but they are optional. If our work isn't creating results, you shouldn't be locked in.
Are you a certified partner with the major platforms?
Yes. We are a certified Google Partner, Meta Business Partner, Microsoft Advertising Partner, and Zoho Authorized Partner. Partner status alone doesn't guarantee a good agency, but its absence is a fair signal that an agency may not have invested in the credentials of its team.
Trust your budget to a proven track record.
Consultus Digital is the right agency for all your Chicago Microsoft Advertising needs. Contact us today to find out how our in-house experts can make the most of your budget.