The Best Microsoft Advertising Agency in Houston.
Using data, technology, and experience to move your search rankings. SEO, CRO, and paid ads, engineered against one revenue scoreboard.
Why Consultus Digital in Houston.
Houston is Texas’ largest, most economically diverse city, with over 160,000 businesses operating in the area.
From manufacturing to tech, aerospace and retail, all Houston businesses have one thing in common: the need to drive more traffic to their website while increasing revenue and conversions. One of the most effective ways to achieve this is through Pay-Per-Click (PPC) marketing.
For so many years, Google Ads has dominated the world of PPC. However, Microsoft Ads (also known as Bing ads) is just as effective, offering the same benefits as Google but with a lower cost and more niche audience targeting.
The best way to reap the full benefits of this highly underrated platform? Join forces with the leading Houston Microsoft Ad agency, Consultus Digital.
Keep reading to find out how our team will take your PPC campaigns to the next level by introducing Microsoft advertising into the mix.
Our Microsoft Advertising process.
- 01
Keyword Research
We conduct keyword research to pinpoint what exactly your target audience is searching for so we can effectively optimize your campaign to reach the right people.
- 02
Optimized Content
We also perform extensive search engine optimizations for your website and landing pages that will drive conversions.
- 03
Dynamic Management
We track any changes made to keyword bids to maximize your budget and ROI.
- 04
Comprehensive Reporting
Every month, we compile your campaign results, achievements, and deliverables into a detailed report for you to review.
Houston Microsoft Ad Services That We Offer
- 01
Microsoft Ads Strategy & Account Setup.
Our PPC experts develop powerful Microsoft Ad strategies designed to drive leads to your website and help you meet your business goals. To help with this process, we take the time to get to know your business along with your:
- Goals
- KPIs
- Competitors
- Experience with PPC and Microsoft Ads
We also set up a Microsoft Ads account for you. If you already have an active account, we do an audit that will help us identify past strengths, weaknesses, and areas for improvement.
- 02
Campaign Development and Management.
Once your Microsoft Ads strategy is complete, we set up, manage, and oversee your campaigns.
- 03
Tracking and Optimization.
Your Consultus Digital account manager will do frequent check-ins and track the outcomes of your campaigns. Depending on how your campaigns are progressing, they will make adjustments as needed to ensure effective optimization.
Work we’re proud to show.
We’re proud of the success we’ve had with our clients and love to showcase our results. Click below to see some of the great work we’ve done!
View case study →1st Page Google SERP13 Cities
View case study →Increase in ROAS2,900%
View case study →Greater Than Industry Conversion Rate74%
View case study →Increase in Revenue41%
View case study →A boutique agency focused purely on growth.
We are a full-service, boutique Digital Marketing and Sales Enablement agency that focuses on digitally transforming how businesses accelerate revenue.
Our marketing arm specializes in; website and landing page development, search engine optimization, paid search management, conversion rate optimization, social media marketing, and, robust measurement solutions. Our sales enablement arm supercharges how an organization sells by implementing modern technologies and methodologies such as chatbots, CRMs, proposal-building software, sales collateral, and much more.
The questions Houston businesses actually ask.
How much should I spend on Microsoft Advertising in Houston?
Most Houston engagements we run sit between $3,000 and $20,000 per month, with outliers in either direction. The right number depends on your average customer lifetime value, target cost per acquisition, and how saturated your category is in the Houston market. Before we recommend a budget, we audit historical performance, current creative or content quality, and your conversion rate. Spending without that baseline is gambling, not media buying.
How long until I see results from Microsoft Advertising?
Most Microsoft ad engagements show meaningful signal within 14 to 28 days, with stable predictable behaviour usually settling between days 45 and 90. Anyone promising day-one outcomes on cold accounts is exaggerating. SEO is the slowest of the family. Count six months for compounding results.
Do you take over my existing account or start a new one?
In most cases we take over the existing account. Historical performance data, audience signals, and account history all carry forward, which is valuable. If your account has structural issues that cannot be fixed in place, we recommend a new build alongside the legacy account so we do not lose history.
What industries in Houston do you specialize in?
Consultus Digital runs four divisions: Healthcare, Trades & Construction, DTC & eCommerce, and Professional Services. The specialization matters because Houston buying behaviour and competitor density differ from other markets. We tune the approach to how Houston buyers actually behave, not to a national playbook.
How is your reporting different from other Microsoft agencies?
Our standard monthly report ties every dollar of spend to a tracked outcome (lead, booking, or revenue event), broken down by campaign, channel, and audience. Most agency reports stop at impressions, clicks, and CTR. We start there and keep going, because the conversation that matters is "did this work" not "did the program run."
What does an engagement with Consultus Digital actually look like in month one?
Week one is access plus audit. Week two we lock strategy and budget. Week three we build. Week four we launch and measure. By the end of month one you have a working program against your KPIs and a baseline report. Nothing exotic, just disciplined.
Do I have to sign a long-term contract?
No. We work on month-to-month retainers. Annual commitments are available at a discount but they are optional. If our work isn't creating results, you shouldn't be locked in.
Are you a certified partner with the major platforms?
Yes. We are a certified Google Partner, Meta Business Partner, Microsoft Advertising Partner, and Zoho Authorized Partner. Partner status alone doesn't guarantee a good agency, but its absence is a fair signal that an agency may not have invested in the credentials of its team.
Trust your budget to a proven track record.
Consultus Digital is the right agency for all your Houston Microsoft Advertising needs. Contact us today to find out how our in-house experts can make the most of your budget.